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Amazon european distribution network case study

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How Amazon Delivers on Its Core Product: Convenience

How Amazon Delivers on Its Core Product: Convenience - [email protected]

Even during the pandemic, the company continued to enjoy rapid growth mainly driven by the increased online shopping worldwide and a shift towards digital and cloud technologies that seems to be permanent. A shift towards digital and cloud technologies has also begun as businesses have started changing their operating models to cater to the changing demand pattern worldwide. While the US is the largest market for Amazon products and services , the firm has expanded worldwide and established a global sales and distribution network. Its global network is highly resilient, which became evident during the pandemic. Amazon has achieved the biggest competitive moat in e-retail. It is also using its strong bargaining power to strengthen its price advantage and beat both physical retail and e-commerce brands trying to compete with it.

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